Terrie Hall, a North Carolina (USA) woman who featured in the anti-smoking advertising campaign for Centers for Disease Control and Prevention (CDC) helped 100,000 Americans quit the habit permanently and an estimated 1.6 million people at least tried to quit[source].
She started smoking at the age of 17 and within a year she became addicted and would smoke a pack of cigarettes a day. Later Hall would smoke up to two packs a day, and felt the adverse effects of tobacco at the age of 25, including a sore throat that never cleared. She was diagnosed with oral cancer at the age of 40. She recalled, “I had a sore in my mouth and had to go through all these grueling radiation treatments. It was awful.”
Hall’s first ad showed her putting on a wig, putting in false teeth and covering a hole in her throat with a scarf. It was the campaign’s most popular spot by far, receiving more than 2.8 million views on YouTube (video featured above).
“She was a public health hero,” said Dr. Tom Frieden, director of the Centers for Disease Control and Prevention, which conducted the campaign. “She may well have saved more lives than most doctors do.”
Watch all her campaign videos below in chronological order. Her very first campaign video is on the top of the article. We are hoping that, if you are a smoker, after watching these videos, you will also try to quit or if you know someone who smokes, help them quit.